Noite Rose is an affordable luxury loungewear brand that was founded during the pandemic by digital marketing and branding professional, Diandra Harvin. After graduating with a degree in Arts and Fashion Merchandising and (later earning an MBA), she worked in the fashion industry, but found herself in a toxic environment that pushed her out of the industry for several years.
Fast forward to 2021 when we were all going loopy with cabin fever, gaining weight and doing some soul searching, Diandra has an aha moment and gets inspired to follow return to her first love.
The outcome was a brand that focuses on comfort infused with romance. Noite rose is for women who like looking good while lounging or caring for themselves. Diandra brings these women together once in a while under the La Femme Familia umbrella, and they uplift each other while chasing their dreams and goals.
May this episode inspire you to chart your own path in whatever field you choose to follow!
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