This week's episode of Shades and Layers breaks the mould a little, with a look at a "cosmeceutical" brand, Uso Skin Care. So far, we have explored the indie beauty industry, but once you hear the story of founder and CEO of African Dermal Science, Dr. Theo Muthoa-Frendo, you will understand why this story is important.
There are three important things to learn from Theo's journey:
Uso Skin Care products sit alongside international famous brands at the Edgars department stores in three Southern African countries. This is a first for a black, woman-owned beauty brand from South Africa, and hope you will enjoy hearing how Theo and her team made it happen.
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